As an experiential boutique that combines contemporary women's fashion and art, we are excited to celebrate and showcase Aje's new Resort 18/19 Collection 'WOMAN'. The elegant silhouettes feature art prints from famed Australian artist Brett Whiteley. Shop the 'WOMAN' collection now at Formation Boutique in Vail, Colorado and enjoy the full story on the collection below.
'WOMAN' by Aje.
From the day that was, discover the magic of the moment. We welcome you to the wonderful world of Resort 18/19 ‘Woman’ - a collaboration with Wendy Whiteley and Brett Whiteley Studio.
In the lead-up to their ten-year anniversary, the co-founders of Aje Adrian Norris and Edwina Forest, contemplated the significance of this passage of time. For them, the ten years were not about the rollercoaster moments, their twelve stand-alone stores or thriving wholesale business but rather, it signified ten years of tireless hard work, relentless passion, and most importantly, unwavering teamwork. As a brand dedicated to artisan techniques – hand beading, hand embroidery and hand-loomed fabrications being integral to each collection – the duo fittingly looked to mark this milestone moment through an artistic collaboration with their favorite Australian artist.
At ten years, a long-held dream came true. For their Resort 18 / 19 collection, Norris and Forest had the honor of working within the archives of one of Australia’s most prolific artists, Brett Whiteley – a man who dedicated his life to his craft leaving behind a legacy of iconic and indescribably beautiful paintings, collages, and sculptures. Like Aje, Whiteley had a very unique handwriting and an unconventional voice. He used his art to articulate many things – emotions, sensuality, conformity, liberation, political and social views, and life philosophies– but it was his wife Wendy, who was his constant source of inspiration, being his figurative muse, his lover and his co-curator.
It was this connection, this unique sense of teamwork, that the duo used to underpin their collection. Accordingly, they drew inspiration not only from the artworks – five works were carefully chosen from different series – but from the formidable force of Wendy Whiteley. Her unique personal style informed many of the silhouettes within the collection and served to strengthen the correlation between the art and fashion.
Throughout the collaborative process, Norris and Forest worked tirelessly with Wendy Whiteley and Brett Whiteley Studio, the custodians of Brett’s archive, to ensure the integrity of the artworks would be preserved during the transformation into wearable form.The pieces are a personification of Brett Whiteley’s artistic talent, and of his ever-present inspiration – his love, his muse, his woman – Wendy Whiteley.
The scale of the artworks remains true and the intricacy of the color palette has been precisely matched through numerous visits to cross check the prints against the original works. Careful consideration has been given to seam crossings and silhouette concept so as not to interfere with the original form.
There is no doubt that at ten years of age, Aje's anniversary collection is a celebration of love, of pain, of passion, and ultimately, of teamwork that seamlessly combines fashion and art.